PhonesOutlet

PhonesOutlet is a UK e-commerce platform for buying refurbished mobile phones, tablets, and accessories. eHull built the full platform, from the product catalogue and shop-by-need filtering through to flexible payment options and SEO-optimised brand and category pages.

The job

The client needed a professional, trustworthy online shop that could compete in the UK refurbished phone market. Key requirements: a clean, fast-loading product catalogue with smart filtering and strong SEO coverage across brands, models, and use-case searches.

What we built

• Full e-commerce product catalogue, covering Apple, Samsung, Honor, Motorola, Google Pixel, OPPO, and more, with condition grading and pricing
• Shop by Need category pages targeting specific use cases: phones for teenagers, students, delivery drivers, Uber & taxi drivers, business use, phones under £100, phones under £200, and best 5G phones
• Accessories section for phone peripherals
• User accounts with login and signup
• 12-month warranty and 14-day money-back guarantee messaging built into the UX
• SEO-optimised brand and category pages (e.g. Best Refurbished iPhones 2026, Best Refurbished Samsung Phones 2026)
• Blog for ongoing content and SEO
• Flexible payment options and free UK delivery on orders over £100
• Mobile-first, fully responsive design

Outcome

A full refurbished phone platform that combines strong e-commerce functionality with smart SEO architecture, targeting both brand searches and use-case queries across the UK market. Completed June 2025.

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